Switzerland set a brand new tourism document by way of guests from the United States in 2019. Final figures for that yr simply launched by Switzerland Tourism present a rise of almost 10 p.c in U.S. arrivals in Switzerland in 2019, for a complete of 1,1154,155. The variety of in a single day stays was 2.47 million, a rise of 9.eight p.c in comparison with 2018. Over the previous decade, Switzerland Tourism mentioned that customer numbers from the U.S. to Switzerland have grown by over 60 p.c.
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In a written assertion Claudio Zemp, director Americas for Switzerland Tourism, famous that the nation has seen virtually 10 p.c progress by way of U.S. guests for the previous three years working, and that the United States is Switzerland’s most necessary supply market. “Regions which did exceptionally well are the Italian-speaking region Ticino in the south of Switzerland (up 19.2 percent) as well as the Lake Geneva region (up 22.7 percent),” Zemp mentioned.
Two-thirds of all guests from U.S. journey to Switzerland throughout the summer season months. Switzerland Tourism’s marketing campaign theme in 2020 is “I need Switzerland”, which emphasizes Switzerland’s versatility as a vacation spot and talent to meet needs starting from out of doors adventures to cultural actions within the metropolis to epicurean experiences.
Tourism knowledge is from the Swiss Federal Office of Statistics. Only overnights in Swiss motels and youth hostels are counted; trip houses, different kinds of lodging and visits with family and friends should not included.
This article initially appeared on www.travelagentcentral.com.